Our Story
since 2014, from Mazgaon with love
Little things,
made with big love.
Arendelle began with one simple belief: the small things children wear and carry should be made with the same care as the big moments they mark.
Twelve years later, every bow, bead, and name is still finished by hand in our Mumbai studio.
✦ how we got here
The Arendelle Story
2014
A studio is born — and a second, quieter one alongside it
Arendelle starts in Mumbai with handmade hair accessories and a very determined founder. The same year, Movie Inspired Jewelry (our Accessorisingg line) launches as a sister project — jewellery for the fandoms we grew up loving.
2015
Beyond our walls: Amazon & Flipkart
A year in, and Arendelle steps onto its first marketplaces. Handmade bows and bands begin travelling to homes across India.
2017
Live Across Amazon USA, UK & EU
A pilot project by amazon to take indian sellers global. A real stepping stone in the journey beyond our homeland.
2020
Nykaa, FirstCry & Myntra join the family
A pandemic year that expanded our reach instead of shrinking it — three of India's biggest lifestyle platforms take Arendelle into more hands, and more little wardrobes.
2023
Their name, made in 48 hours
Personalisation becomes our signature. A name on a sunglass chain, a bag charm, a jewellery set — hand-finished in 48 hours, so gifts feel unmistakably theirs.
2026
With Love, Arendelle
Our newest brand — a stationery line of hand-finished tags, cards, stickers, and keepsakes. Little paper things that make every gift feel personal.
Today
Twelve years strong — and just getting started
Three brands, one studio, thousands of little celebrations. Thank you for letting us be part of yours.
12+Years of Making
2000+Handmade Designs
22+Countries Touched
4 Lakh+Happy Customers
✦ what we believe
Made the Arendelle way
🧵By hand, always
No factory lines. Every piece passes through real hands in our studio — cut, glued, tied, and checked by people who care.
✏️Their name matters
A child's name on their things is a small kind of magic. We personalise in 48 hours and check every spelling twice.
🎉Celebrate everything
Rakhi, birthdays, first days of school — we design for the moments families remember.
🌱Small, on purpose
We make in small batches, restock what's loved, and never chase trends that don't feel like us.
✦ one studio, three little worlds
The Arendelle Family
the original
Arendelle
Handmade hair accessories, jewellery, and celebration essentials for kids — colourful, playful, and built for everyday joy. Since 2014.
for the fans
Movie Inspired Jewelry
Our Accessorisingg line, launched the same year as Arendelle — jewellery inspired by the stories kids (and grown-ups) love, from wizards to warrior queens.
our paper heart
With Love, Arendelle
Our newest brand (2026) — hand-finished gift tags, note cards, stickers, and keepsakes that make every gift personal.
✦ come say hi
Find Us
🏠 Studio Arendelle
1st floor, Maharaja House
Bhagwan Adinath Marg
Mazgaon, Mumbai — 400010
💬 Talk to us
WhatsApp: +91 98193 55677
Email: support@arendelle.in
Instagram: @arendelle.in
🛍 Also on
Amazon · Flipkart
Nykaa · Myntra · FirstCry
…but the full collection lives right here.
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